Demographic and market trends in the U.S. are favorable for manufacturers of annuities. An aging population, the potential for higher interest rates, demand for tax efficient investments and investors’ preference for steady income streams bode well for growth in the annuity market. The LIMRA Secure Retirement Institute anticipates that overall annuity sales will increase by 8% in 2014, with fixed annuities up 16% and variable annuities up 3%.
One challenge that remains is the need to adapt to the rising consumer appetite to receive information – including investor communications – digitally. Failure to address this will result in unnecessary costs for insurance companies and a negative experience for clients.
Read the full article “Solving the Single-Digit E-Consent Dilemma for Annuities.”
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